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Intowow – Buyer 2017-10-27T18:25:39+00:00

Viewability

As the truest litmus test for your ad exposure, viewability is of paramount importance for understanding ad performance. Intowow is Moat and IAS certified, ensuring trustworthy viewability metrics and reducing fraud. New charging model options – such as vCPM + CPV – provide the chance to evaluate success on your terms.

Global Supply

Wide or narrows, far or near, global Intowow publisher inventory has you covered – in more than 100 countries. We work with brand-safe publishers to build a diverse inventory for your campaigns.

Video Standards Supported

Intowow Marketplace supports the two most-used and highest- quality IAB-developed video formats – Vast + VPAID – allowing campaigns to be sourced via either format, with MRAID capability forthcoming. New formats, such as 360º Panoramic VR Video, are available to meet evolving media needs