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Intowow – Advertiser 2018-09-11T07:01:04+00:00

THE WORLD’S ONLY VIABLE IN-APP VPAID

Intowow has created the world’s first solution for VPAID – a video format designed for web players that has traditionally been challenging for in-app playback due to lag and latency. Seamless, instantaneous VPAID playback makes 60% more demand available for in-app inventory, meaning higher fill rates and a significant revenue boost.

VIEWABLE IS VALUABLE

When buying CPMs for brand campaigns, viewable human impressions are everything. Intowow is Moat- and IAS-certified for viewability, ensuring trustworthy metrics and reduced ad fraud.

WE’VE GOT YOU COVERED

Intowow’s global in-app inventory features tens of billions
of monthly impressions across more than 100 countries.

PROGRAMMATIC

Programmatic buying should be easy and with Intowow, it is. In addition to the Intowow Marketplace, ad buyers can access our global in-app inventory via a number of partners, including SpotX, Rubicon Project, Yandex, and many more DSPs.

REAL DATA FOR A POST-GDPR WORLD

All of our inventory utilizes Intowow SDK, meaning that our system generates tremendous amounts of first-party data. When you have direct buys or targeted campaigns, we can set up a PMP that targets your campaign at the exact inventory, devices, and timeframe you need.

FLEXIBLE FORMATS

VAST

The universal protocol for in-stream and outstream video.

VPAID

The only lag- and latency-free mobile VPAID available.

MRAID

For interactive features and rich formats, such as 360° video.